Module 03

Digital Marketing Agency: Google Ads, Meta Ads and Performance Marketing

GOOGLE ADS · META ADS · PERFORMANCE MARKETING · SOCIAL MEDIA

TasarımMania is a digital marketing agency that takes on your business's online growth end to end, bringing Google Ads, Meta Ads, performance marketing and social media management into one team. We run the whole process, from defining the audience to producing the creative, from conversion tracking to budget optimization; the aim isn't clicks, it's measurable sales and new customers.

google searchADVERT

↑ PRESS THE ADVERT OR THE BUTTON — ITS COUNTERPART LIGHTS UP IN CONVERSION

audience buildTARGETING
remarketinglookalike audienceinterests

The audience at the intersection: has seen your site AND is active in search.

conversion dashboardCONVERSION
CPAtracked
CONVERSIONtracked
BUDGEToptimizing
  • ad_click
  • form_submit
  • phone_click

Which click turned into a sale is tracked from day one.

The advert, the audience and the measurement are set up at the same time; the budget doesn't drain into a blind spot.

2-3 weeksSetup
time
4 channelsManaged by
one team
14 yearsHands-on experience
in web and software
YoursAdvertising and
measurement accounts

Let's work out which channel suits you, togetherFive steps, two minutes. The scope and budget band appear on screen.

Budget

Digital marketing costs in 2026: the setup and monthly management band

Setup 2–3 weeks · Monthly management thereafter DIGITAL MARKETING · MONTHLY MANAGEMENT

This isn't a one-off delivery, it's an ongoing service: setup (account creation, audiences, creative, conversion tracking) takes 2–3 weeks; after that the service runs on a monthly management fee. The ad budget itself isn't included in that fee and is paid separately. What sets the fee:

  • The number of channels managed: one, or all four
  • The scope of the setup: account creation, targeting, creative, conversion tracking
  • The creative production load and the reporting frequency
  • How competitive the sector is and how wide the target market is
  • The ad budget is a separate line item; it's paid directly to the relevant account
  • The service isn't one-off — it runs on a monthly management model

We don't give guarantees of a definite result — we've explained why below. We start the conversation by mapping the scope. Every claim in an advert has to stand up to scrutiny; commercial advertising rules draw the line.

Advertising dashboard — illustrative graphic A drawing of an advertising management dashboard: a title bar with unlabelled tabs at the top, a column chart in the middle showing four channels side by side, and “Spend” and “Conversions” cards at the top right. The card values are left blank, shown as “—”; there are no numbers in the chart, and the columns only have relative heights, close to one another. The “Conversions” card is framed with a highlight ring. Channel breakdown Spend — read from the dashboard Conversion — read from the dashboard FOCUS · CONVERSION Google Ads Meta Ads Performance Social The ad budget is a separate line item; it isn't included in the management fee
Illustrative graphic. It shows how an advertising dashboard is read; the dashboard values are deliberately left blank, the columns carry only relative heights, and nothing here describes a period, an increase or a comparison between channels. None of it is real data or a promise of results — we've explained below why a definite result can't be guaranteed.
Transparency

What's included, what isn't?

Included in the price

  • Account creation and technical setup (pixel, conversion tags)
  • Audience and competitor analysis
  • Campaign structure and creative direction
  • Regular optimization and bid adjustments
  • Monthly performance report and strategy call
  • A social media content calendar, depending on the package chosen

Separate line item

  • The Google Ads and Meta Ads budget itself
  • Professional photography or video shoots (quoted separately on request)
  • Influencer collaborations and product seeding
  • Technical changes to the website or e-commerce platform

See your project's band on screenOnly your name and phone number are required.

We Offer Transparency, Not Guarantees

The promise you hear most in this industry is a guaranteed result; we don't make it, because it isn't realistic. Algorithms change constantly, and competition and product-market fit are outside an agency's control. What's different about us: every month we show you with open data what's working, and we set realistic targets.

FAQs

Frequently asked questions: digital marketing costs, contracts and reporting

The questions that come up most, with short answers.

What exactly does a digital marketing agency take on?

We run Google Ads, Meta Ads, performance marketing and social media management end to end.

We take on the whole process, from setup to creative production to conversion tracking, and add social media management on request.

What sets digital marketing prices?

It's set by the number of channels managed, the scope and the reporting frequency; we've listed what sets the price one by one above.

Setup is a separate stage; the exact figure is stated in the quote once we've mapped the scope together.

Is the ad budget included in the agency fee, or paid separately?

No, the ad budget is paid separately; it isn't included in the monthly management fee.

The monthly fee covers the strategic and operational work; the ad budget is spent directly from your account and kept separate.

Whose name are the advertising and measurement accounts opened in?

The accounts are always opened in your business's name and the ownership stays with you.

Accounts are opened in your business's name, or we get administrator access to an existing one; even when the service ends, the data stays with you.

Do you guarantee a particular number of conversions or a particular result?

No; no agency can guarantee a definite result, and we don't either.

Algorithms and competitive conditions are outside an agency's control; rather than committing to a figure we set realistic targets.

How many months is the digital marketing contract, and is there an early exit?

The service runs on a monthly management model; once setup is complete it continues month by month.

The contract is built around monthly management; termination terms are settled in the discussion.

How often do you report, and on which metrics?

We report every month; conversion, cost and engagement metrics are all in the report.

Every month we share the spend, conversion and engagement data and set the next month's priorities together.

Is Google Ads or Meta Ads a better fit for us, and how is that decided?

The decision comes down to whether your audience behaves more like searchers or more like social media users.

Where search intent is high, Google Ads comes forward; where awareness matters, Meta Ads does — and for most businesses the two are run together.

The detail

If you'd like to look before deciding

The setup process, reporting, sectors and contract terms — all here. Open it, read it, close it.

What Happens During Setup?
3D render: a composition representing the advertising funnel and channel icons

First we analyse your business and your competitors; then we open the accounts, set up conversion tracking and prepare the first creatives. Once that's done the campaigns go live; setup typically takes 2–3 weeks.

How Do Reporting and Communication Work?
3D render: a reporting dashboard with a rising chart line over a calendar

Alongside the monthly report we hold regular strategy calls; you deal with a single point of contact and you're told before anything changes.

Which Sectors Is This Suitable For?

We work across a wide range, including e-commerce, services, healthcare, education and corporate businesses; where your sector has its own restrictions, we adapt the structure accordingly.

Who Produces the Creative (Images/Video)?

Ad copy and creative direction are part of the service; if a professional shoot or video production is needed, it's planned under a separate quote.

Contract and Termination Terms

The service is based on continuous monthly management; the contract and termination terms are settled in the quote discussion, following the flow set out in the pricing section.

campaign dashboard

Google Ads · Meta Ads · Performance

Let's Build Your Digital Marketing Process Together

A short call is enough to settle which channel will work for your business, on what budget and towards what goals.