AI Assistant

The assistant crawls the pages of your site, builds a knowledge base and writes its answers from that base. Its Turkish search engine also recognises synonyms, so it finds the right section even when a visitor types "reservation" instead of "appointment". That way it tells visitors what your site says instead of making things up.

Priority answers

Some questions have exactly one right answer. You write those answers in the priority answers section. When the assistant meets that question, it does not phrase its own reply; it uses the text you approved.

Unanswered questions and "teach from here"

Meanwhile, the assistant collects the questions it could not answer in a separate list. You review the list and fill the gaps, and the right answer is ready for the next conversation. If you spot a weak reply inside a conversation, you can add the correct information from the same screen.

Test area

The panel includes a test area. Before you publish new information, you ask the assistant a question and compare its answer with the previous version. You therefore see the effect of a change before any visitor does.

The assistant records a phone number or email address typed in the chat as a lead and lets you know immediately. Alerts arrive by email, by Telegram or through a signed webhook. Your team can then call back without delay, and the full conversation stays on the lead's card.

In the leads section, contact details are stored encrypted. The panel also logs who viewed them, when and for what reason. If you switch on the booking module, the assistant shows available times and the visitor picks one without leaving the chat. A daily summary email gathers that day's conversations and new leads in a single message.

Photo pre-assessment

With the image analysis module switched on, a visitor can send a photo. The assistant gives a short pre-assessment based on the rules defined for your sector and does not keep the photo. It is not a diagnosis; its purpose is to guide the visitor to the right specialist and the right appointment.

You decide which topics the assistant covers and where it stops. The rules we call shields politely turn away off-topic questions and filter out banned phrases. On clinic sites, for instance, the assistant gives no prices, names no competing doctor or clinic and never claims that someone is "the best doctor".

Even so, some conversations need a person. Someone from your team takes over a live chat from the panel and picks it up where it left off. Every conversation stays on record, so you can reopen it later and correct a weak answer.

The panel also keeps an audit trail. Setting changes and login attempts are stored in a chained log, so it is always clear who changed what. On the security screen you can block suspicious IP addresses one by one, in bulk or for a set period.

Knowledge base

The source the assistant answers from: your site's pages plus any texts you add.

Priority answer

An approved text you write, used by the assistant instead of its own wording for a specific question.

Shield

A rule that sets how the assistant behaves with off-topic, banned or sensitive questions.

Takeover

A team member taking a live conversation from the panel and writing to the visitor directly.

Lead

A visitor who leaves contact details in the chat or a form and gets a card in the panel.

Before the first message, the assistant shows the visitor the privacy notice and asks for explicit consent to transfer data abroad. The answer is remembered in the browser, which is why the window does not open again in the same browser. If a visitor who declined changes their mind, the consent option waits in the menu.

The language model behind the replies currently runs on OpenAI; the privacy notice says so plainly for that reason. When the compliance centre module is on, notices, retention and deletion periods, data subject requests and transfer records sit on one screen. Separate rules apply to conversations that may contain special category data.

In short, the documents the law asks for live inside the panel. When you prepare your own notice, we suggest reading the guidance of Türkiye's Personal Data Protection Authority and the text of Law No. 6698. Our own privacy policy is a working example of how the assistant is described.

The overview screen shows the assistant's day on a single page. The morning briefing summarises yesterday's conversations and new leads. The funnel shows step by step how many visitors started a chat and how many left their details, so you can measure whether the digital assistant really brings in enquiries.

Conversion by source separates leads by the ad or page they came from. The measurement bridge sends chat events to Google Tag Manager, GA4, Google Ads and Meta. Consequently, you see conversions from the assistant in your ad accounts too and make budget decisions with that data. We explain how we set up ad measurement on our performance marketing page.

Team, roles and spending

On the team screen you invite colleagues, give each one a different role and switch on two-step verification. Spending tracking follows AI usage against a monthly limit. You can also compare two versions of a suggestion card with an A/B test and see which one starts more chats.

Setup starts with a conversation about your sector and goals and ends when the assistant goes live on your site. The steps in between are the knowledge base, the rules and test rounds. We work through each step with you and try the smart assistant together in the test area before it goes live.

1. First, we choose the sector profile and set the assistant's personality and tone.
2. Next, we crawl your site, build the knowledge base and write the priority answers with you.
3. We define the shields and decide how the assistant stops on off-topic, price and competitor questions.
4. We switch on modules such as leads, alerts and bookings to suit your needs.
5. We match the look to your brand and test it with real questions in the test area.
6. Finally, we add the embed code to your site and take the assistant live.

Your site does not have to be one we built; the assistant works on your existing site too. If you are renewing the site itself, take a look at our corporate website and web design and software pages. If you only want to integrate a chatbot into your site, our website chatbot integration page covers that work in detail.